Virtual Incentives hires Martin Hood as SVP

Hood (pictured) most recently held the role of vice-president of channels at CashStar, with previous leadership positions at Blackhawk and Intelispend.

The ViPartners division of Virtual Incentives, which Hood will lead, provides companies with e-gifting solutions across 835 brands.

Jonathan Price, chief executive of Virtual Incentives, said: “Martin’s expertise and relationships in the incentives space make him the perfect fit for taking our B2B business channel to the next level. He brings a strategic viewpoint and an eye for new opportunities to his new role.”