UK market research industry climate survey launched

Formed in late 2020, the group aims to bring together the market research industry’s conversations about the climate crisis and determine a plan to address sustainability issues.

All UK insight sector professionals are invited to complete the survey, with aggregate findings to be used to inform a report published in partnership with the Market Research Society on 5^th June (World Environment Day).

Louise McLaren, founding member, Insight Climate Collective, said: “This survey will provide important insights into the views of our sector on climate change. It will directly inform our report, ‘Net Zero in Sight’, and will shape workstreams for the ICC going forward. 

“Through better understanding of today’s ‘state of play’ we can accelerate more meaningful change as a sector working together.”

The survey can be completed here.