NEWS3 February 2011
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US— Tynt Multimedia, a firm specialising in services for online publishers, has developed a new set of tools to help website owners see how their audiences are engaging with content.
The new Tynt Publisher Tools suite offers four functions: a tool to show which keywords and search terms are driving traffic to a website, information about where links are being shared in the social media sphere and a content function that gives information to writers and editors about the words readers engage with. With this information, Tynt said, users can better understand what readers want from websites and tailor editorial policy to keep visitors more engaged.
CEO Derek Ball (pictured) said: “The additions we’ve made to create the Tynt Publisher Tools are results of working closely with our many publisher partners to solve real problems. We’ve established a tool that publishers have proven is useful and are now able to give them access to the advanced analytics they want to see in a unique way that makes sense to each publisher.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Research Manager – Environment, Education, Housing, Wellbeing – Social Research Agency
£38 – 48,000 + great benefits
Resources Group
Research Executive – Quant/Qual – Corporate Strategy & Reputation
£28,000–£32,000 + strong benefits
Spalding Goobey Associates
Research Manager/Associate Director – Quantitative – Award Winning Insight Agency
£40–60,000 + bens
Featured company
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments