NEWS9 March 2012

Tom Hogg to head sales and marketing at DigitalMR

People UK

UK— Online researcher DigitalMR has hired Tom Hogg from Kantar Worldpanel to lead its sales and marketing efforts.

He joins the agency as commercial director, having served as business development director at Kantar Worldpanel, focusing on FMCG clients.

DigitalMR, which was set up in August 2010, said it now sees demand to “forge deeper relationships and work in partnership with clients”.

Hogg said it was great to be joining the company “at a time when digital research is providing new and innovative types of insights to marketers”. He will be based in London and will report directly to managing director and company founder Michalis Michael.