Navratil was most recently at needledrop, a start-up consultancy that he co-founded. He has also held senior posts at Bailey Lauerman, Hall & Partners and TRU.

“Keith brings a massive amount of experience in managing client partnerships and possesses a deep understanding of using qualitative research to help clients solve business problems,” said Anita Black, co-founder of the magnetic collective. 

“Adding Keith to the magnetic collective comes at a time of exciting growth for our agency, and he will play an instrumental role in our continued success and expansion.”