Cush (pictured) has prior experience as chief marketing officer at fleet intelligence platform Intellishift, director of enterprise growth marketing at Dataminr and vice-president of growth marketing at Emarketer.

Stravito was founded in 2017 in Sweden and runs several AI platforms, including Stravito AI Assistant to answer research questions and AI Personas to simulate consumer perspectives.

Thor Olof Philogène, chief executive and founder at Stravito, said: “As Stravito enters its next phase of growth, building a strong, customer-led marketing engine becomes critical.

“Tina’s experience will be invaluable as we help more global teams turn insight into confident, high-stakes decisions.”