Stravito adds newsletters feature

SWEDEN – Insights platform Stravito has introduced a feature to turn research into email-ready stories to be distributed within organisations.

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The feature, called ‘Newsletters', will help insight teams package insights into narratives that can be sent to internal inboxes, which the company said would be useful for tasks such as sharing monthly research roundups, curated digests for onboarding, category updates and leadership summaries.

Newsletters uses a drag-and-drop editor, one-click content blocks and audience tools to build newsletters using assets such as reports, videos and collections from the Stravito Insights Library.

Thor Olof Philogène, founder and chief executive at Stravito, said: “Insights risk losing impact when reaching the right people depends on manual sharing.

“Newsletters allows teams to create and deliver compelling narratives to executives and cross-functional teams to influence insight-driven decisions and relevant action.” 

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