NEWS25 July 2012

StrategyOne bolsters Washington DC office in run up to election

Data analytics North America

US— Edelman’s insight and analytics subsidiary StrategyOne has bolstered its Washington DC office with the appointments of new leads for its public policy and corporate reputation practice unit.

Peter Ventimiglia will head up the office as executive VP and lead for Washington DC. He joins from rival WPP’s Hill+Knowlton Strategies where he served as the company’s US director of primary research and data insights and as president of public strategies research.

In his new role, Ventimiglia will lead the office and managing an analytics team that provides measurement, digital research and media monitoring around public policy.

Joining him will be Barbara Coons as the new deputy lead for the Washington DC office and head of operations. Coons has worked at StrategyOne for over a decade.