Tamblin (pictured) has spent 20 years working in healthcare market research, covering topics such as therapy areas, market understanding, patient research, market access and communications.

During her six-year spell with TNS/Kantar, Tamblin held a series of roles before being named group director, and she has also worked for the NHS in the past. She sits on the British Healthcare Business Intelligence Association’s committee, where she has a focus on training.

At Strata, Tamblin will be responsible for developing relationships with new and existing customers and overseeing the development of new research techniques.