NEWS20 June 2019

SQAD names new CRO

Media News North America People

US – Advertising research, analytics and media planning software company SQAD has appointed Mark D’Andrea as chief revenue officer.

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D’Andrea (pictured) joins the company from buy-side advertising platform Sizmek, where he was senior vice-president of sales for North America. Prior to that, he held positions at Rocket Fuel and Engage121.

Mark Krigsman, chief executive, SQAD, said: "Mark brings a strong digital background and deep organisational knowledge in sales, product management and marketing that will serve SQAD well as we prepare for our next stage of growth."

D'Andrea takes up the role immediately. Debra Meyer, who has held the position since 2015, is leaving the business.

Krigsman added: "Deb has played a significant role in helping us achieve the leadership position we enjoy today. We thank her for her service and wish her well in her new endeavours."