SPSS adds three new analytics software clients
Other new customers of the software developer are Spanish firm Digital+ and Dutch company UPC Broadband. SPSS was bought by IBM in a $1bn deal last year.
Scott Stainken (pictured), general manager of IBM’s telecoms industry activities, said: “By leveraging information from every point of contact, communication service providers can proactively manage their customers based on their preferences and behaviour, which will result in an improved bottom-line.”
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