NEWS17 May 2023

SAM hires MD for Germany

Europe News People

GERMANY – Market research firm SAM Sensory and Consumer Research has named Pushan Tagore as managing director, Germany.

Pushan Tagore

Tagore (pictured) will work with German and international research and development and marketing teams across the food, beverage, cosmetics, homecare, healthcare and automotive industries in his new role.

He replaces Sebastian Graper, who will take up the role of international director qualitative and co-creation.

Before joining SAM, Tagore was vice-president (CSO UK) at Escalent and also had a prior role as research solutions partner – Europe at YouGov and spent almost a decade at GfK.

SAM is part of life sciences group Eurofins and is based at 20 facilities across France, Germany, Switzerland, Spain, Italy, the UK, Morocco, China and the US.