Rowlands was previously first vice president of application technology delivery for Servicelink. Prior to that, he was chief information officer and co-chief executive officer of Good Choice Preservation. 

In his role at Lumina, Rowlands will have oversight over the company’s global operations, with emphasis on customer-facing technologies.

"I am very excited to be part of the Lumina team," Rowlands said. "Working at Lumina provides me with the unique opportunity to work in the emerging field of data analytics with an extremely talented group of data scientists and analysts."

Lumina CEO, Allan Martin, added: "Andrew has proven to be an extraordinary and innovative leader throughout his career.

"Andrew adds significant bench-strength to our executive staff.  It is good to be working with Andrew again."