NEWS10 October 2013

Research Panel Asia sets 100,000 target for new Taiwan panel

Asia Pacific

JAPAN — Research Panel Asia (RPA) has launched a consumer panel in Taiwan, with a target of recruiting 100,000 consumers within the coming months.

Already the company has access to more than 750,000 consumers across Japan, China and South Korea.

Chief executive Toshiki Sano (pictured) said: “RPA’s goal is be our client’s go-to partner for local insights into APAC. We believe that the availability of our Taiwan panel puts us in the position to be just that.

“Our continued growth globally hinges on developing proprietary panels in other APAC nations as well.”