The platform, called ResearchU, is designed to help academic teams quickly field nationally representative surveys in the US, and is run using Rep Data’s Research Desk tool.

ResearchU includes features such as sample vetting, automated national quotas and Rep Data’s Research Defender fraud detection technology. 

Ryan Rothe, chief revenue officer at Rep Data, said: “ResearchU was built with academic realities in mind – tight budgets, looming deadlines and the need for absolute data integrity.

“We’ve taken what works in commercial research and made it accessible and affordable for universities that can’t afford to compromise on quality.”