Rentrak revenue increase driven by TV Everywhere
This rise, from $22.3m in Q1 2015, has largely been attributed to a 49% increase in revenues for its multi platform measurement product, TV Everywhere. Revenue for TV Everywhere rose from $10.5m to $15.6m during that period.
“We are very pleased with our progress this quarter, and continue to believe that we are firmly on target to achieve our full year guidance given the health of our business in the media ecosystem,” said Bill Livek, Rentrak’s vice chairman and CEO (pictured).
The company has recently entered into a partnership with Oracle Data Cloud, allowing it to expands its demographics offering.
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