Reddy to replace Puliyel as IMRB International president

INDIA — IMRB International has announced that Preeti Reddy will take over as president when Thomas Puliyel retires in August.

The Kantar company has five offices in India. Reddy (pictured), who joined the IMRB group in 2009 when she was appointed CEO of LMRB in Sri Lanka, is currently senior vice president and will work alongside Puliyel during the next few months.

The company has also announced a number of other changes: Jasojit Mookerjea, currently senior vice president responsible for the International Business Unit and joint head of IMRB One, will take on full responsibility for IMRB One; Sreeram Sreenivasan, currently BAT global account director and vice president, IBU, will take overall charge as senior vice president of IBU; and Vivek Gupta, senior vice president, will head the Auto, BFSI and Telecom sectors. The Brand Science business will be merged into IMRB One.

“In Preeti, we have an excellent new leader of IMRB,” said Kantar president Wayne Levings. “She brings a combination of strong client leadership, general management and consulting capabilities. With the very strong leadership team she has around her, IMRB will continue to build on its world-class foundations.”

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