Bowden (pictured) was previously director at Truth Consulting, and has worked with brands in industries such as banking, healthcare, mobile gaming and technology.

Areas of focus for Bowden include both consumer and business-to-business research, particularly using analytical techniques such as segmentation, conjoint and max diff.

Tom Scrimgour, managing director at Redblue, said: “We are thrilled to have Liam join us. Attracting the best talent in the industry is fundamental to our ongoing success.

“Liam brings huge experience to our talented team and will help us to continue delivering exceptional work to our clients.”