PureSpectrum appoints chief operating officer

Menig (pictured) has held the role of chief executive of TrueSample since 2013, with prior experience at GMI, MarketTools and SurveyMonkey.

Michael McCrary, founder and chief executive of PureSpectrum, said Menig’s appointment would help the company to “improve on the innovation, speed, quality, and application of our products and bring new levels of value and passion to our customers, suppliers, and employees alike”.

The company launched in 2016, backed by investments from Research Now and Critical Mix, with the aim of creating an intuitive marketplace to bring together suppliers and buyers of online sample.