NEWS7 February 2019

Perksy hires Markert as COO

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US – Tech-based consumer insights platform Perksy has appointed Tom Markert as chief operating officer.


A market research veteran, Markert (pictured) has held domestic and international senior management positions including CEO of Australia and New Zealand for ACNielsen; president of Nielsen Canada; executive vice-president of sales and business development Research Now; CEO of Loyalty Worldwide at Ipsos; and CEO of Americas and global product development lead at ORC International,

On the client side he’s worked at office supplies giant Office Depot, Procter & Gamble and Citi.

Nadia Masri, founder and CEO of Perksy, said: "Tom’s decades of experience leading market research organisations is proving invaluable to Perksy and our investors as we enter a period of rapid growth. Our innovative technology platform, which creates a robust response group, combined with our ability to field a survey and return results to clients in hours is keeping us top of mind for businesses and organisations of all sizes."

Perksy recently raised $4m in seed funding with investors led by Bain Capital Ventures and including Founder Collective, Sinai Ventures, Torch Capital, MDC Ventures and Gingerbread.