Peck joins Bakamo in commercial role

Peck (pictured) joins from Cint where she worked for more than six years, most recently as regional director EMEA. She has also worked at ICM, Synovate and TNS.

She said: “Bakamo is a genuinely disruptive innovation – creating a direct line between honest opinions, and brands’ real needs.”

Chairman, Dan Foreman, added: “I'm excited to see the gathering momentum in the market research industry for accessing social media’s wealth of deep intelligence, reflected in Bakamo’s expansion into health and political research this year.”