Paradigm Sample appoints chief research officer

Pyle (pictured) is currently CEO of market research company Millennial Mix (MMX) and Paradigm Sample will now resell the MMX Insights Panel as part of its service.

In this new role, Pyle will focus on respondent integrity as well as expanding the business in survey design, data analysis and reporting to reach more clients.

Pyle’s early career was in clientside research roles with Compaq and Dell before running his own business, Pyle Research Group for 13 years.