NEWS6 February 2019

P2Sample launches DIY sample and panel platform

News North America Technology

US – Programmatic sampling company P2Sample has launched an automated platform for panel management and fieldwork.

The sample management tool allows users to manage proprietary panels, programmatically integrate with sample from more than 200 providers, access 50 million respondents and manage fieldwork.

P2Sample will continue to supply panellists to its existing clients in addition to the new platform. The service will be supported by the company’s operational and technical staff.

Mathijs de Jong, chief executive of P2Sample, said the platform provides “flexibility, ease of use, access to the industry’s most advanced automation and proprietary tools to improve respondents’ experiences”.