Barbet was previously a sales executive at real estate investment firm Aronde Immobilier, and prior to that set up his own art company Pixopolitan, which he left in 2018.

In his new role, Barbet will be responsible for clients, consumer panels and business in the French market. He will replace Marc-Antoine Jacoud, who will remain at the company for a couple of months to help the transition.

Norstat is a research firm that focuses on consulting, data collection, data management and data reporting.

Erling J. B. Eriksen, chief operating officer of Norstat, said: “We have built a solid consumer panel, hired a very competent team and developed several great client relationships.

“I believe Romain is exactly the right character to continue the journey we have started and to build a stronger and bigger company.”