NEWS10 March 2021
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
NEWS10 March 2021
FINLAND – Market research automation and software-as-a-service startup Cambri has raised €3.6m in a Series A funding round led by OpenOcean and Spintop Ventures.
Founded in 2018, Cambri is an automated insights and concept testing platform with offices in Helsinki, Stockholm and the Netherlands.
Consumer brand product teams can use the software to run market research directly and receive results in a shorter timeframe, validating concepts for products and services in their early stages. Cambri works with Bilendi, Cint and Dynata to offer access to 100 million panellists.
The company previously raised $717,000 in seed funding in October 2019.
Alongside the funding, Lynda Clarizio, formerly president of US media at Nielsen, has joined the company’s board of directors.
Heli Holttinen, founder and chief executive, Cambri (pictured), said: “This is an important milestone for Cambri. As we scale internationally and further develop our product to serve our rapidly expanding customer base, the industry knowledge and experience we gain from OpenOcean, Spintop Ventures and Lynda Clarizio will enable us to move even faster and smarter.”
Tom Henriksson, general partner at OpenOcean, said the compant has “developed a novel software solution that automates market research”.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
The world's leading job site for research and insight
Resources Group
Quant Insight Manager – Consumer and Public Sector
£36,000–£43,000 + Benefits
Spalding Goobey Associates
Research Manager – Quant – Strategic Insight Agency
£41,000–£47,000 + Bens
Spalding Goobey Associates
Research Executive / Senior Research Executive Quant | Technology and Entertainment
£28,000–£39,000 + benefits
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research is the leading provider of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include . . .
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments