Nielsen opens Israeli technology incubator
The new centre, which will operate in collaboration with the Office of the Chief Scientist of Israel, will be based in the Haifa region. Technologies developed at the Incubator will then be put on a “fast track” to be used by Nielsen’s clients around the world.
Itzhak Fisher (pictured), EVP of global business development at Nielsen Innovate, said: “This is another important step in Nielsen’s innovation continuum. It further demonstrates Nielsen’s commitment to discovering, developing and delivering the latest and greatest innovations to our clients.”
The new Israeli hub follows the launch of NielsenLAB in Singapore, which develops neuroscience, shopper technology and measurement science, and the opening of the Innovation Lab in the US.

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments