NEWS18 February 2020
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US – Nielsen has appointed Sean Cohan as chief growth officer and president, international, as part of a series of executive appointments.
Cohan joins from content and marketing company Wheelhouse Group and prior to that was president, international and digital media at A+E Networks.
At Nielsen, he will oversee growth strategy, partnerships, corporate and business development, and all Nielsen international businesses including its measurement, Gracenote Metadata, Nielsen Sports, and outcomes divisions.
The company has also promoted Peter Bradbury, currently executive vice-president and managing director of its US media sellers group, to chief commercial officer, US.
Karthik Rao, chief product, technology and operations officer, Global Media, and previously chief executive of Gracenote, has been named chief operating officer of Nielsen Global Media.
Both Bradbury and Rao have spent over 20 years at the company.
David Kenny, chief executive at Nielsen, said: "These appointments illustrate the commitment we have to building out a rigorous and forward-looking business."
The appointments are part of a hiring spree at Nielsen, including TripAdvisor product executive Eric Bosco, who has joined as chief product officer. In January, David Rawlinson was named chief executive of Nielsen Global Connect and Linda Zukauckas became chief financial officer.
Nielsen’s plan to separate into two businesses – Global Media and Global Connect – is set to complete later this year.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
InnovateMR adds data quality VP to US leadership team https://t.co/BWNoCjtB9j #mrx #marketresearch
Commercial radio listening soars to record levels https://t.co/cMboMA6FPP #mrx #marketresearch
Swift Ukraine action sees major brands receive reputational boost https://t.co/oBWaFDeWIy #mrx #marketresearch
The world's leading job site for research and insight
Hasson Associates
Commercial Research Manager
£35000–45000
Home Office
Customer Insight Managers x2
£41,950–£46,144
Resources Group
Research Manager – Professional Services Clients – Strategic Consultancy
£35–45,000 + significant bonus + profit share
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
Related Articles
One of the UKs most successful sectors & one of the few in which we are truly world leading , including for qualifi… https://t.co/fHqObEykIN
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments