New rules on reporting precision for Canadian researchers

CRIC has updated its requirements for reporting precision with the aim of improving the consistency of reporting practices in relation to reporting a margin of error.

The new requirements include specific wording that must be used should a CRIC member agency choose to include a margin of error for comparison purposes on a survey conducted with a non-probability sample.

On open link surveys, the requirements now indicate that survey data collected separately from probability or non-probability surveys must never be combined with data collected from probability or non-probability surveys. Additionally, open link surveys must disclose the limitations and the potential for bias.

As part of the new requirements, CRIC members must include a statement indicating they are a member of CRIC and that results were completed in compliance with the organisation’s standards.

Canada is expected to hold a federal election on or before 20^th October 2025.

Margaret Brigley, CRIC chair and standards committee chair, said: “These new requirements address two topics that CRIC regularly receives questions on.

“These new requirements will improve consistency in reporting and distinguish surveys released by CRIC member companies who follow CRIC’s high standards.”