New name for US fieldwork firm Communications for Research
Founded in 1997 as a telephone research recruitment company, Communications for Research employs 80 US-based researchers.
Current owners and co-chief executives Curtis Burrow and Colson Steber bought the business in 2016. The company now offers access to audiences, questionnaire design, project management, data collection and custom logistics plans.
In addition to changing its name, the business has updated its visual identity and established a new website.
Steber said the rebrand was based on a focus on “creating clarity in decision making”.
Steber added: “We do this through our research logistics proven process. Rebranding as Qlarity Access is how we capture that and represent it out to the world.”
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments