Head (pictured) was previously UK sales director at Pure Spectrum and has held prior roles at Lightspeed Research and Toluna.

At Rigour Research, Head will be responsible for the company’s strategic growth initiatives, building key relationships and business expansion.

Cornelius Barry, chief executive at Rigour Research, said: “We are delighted to welcome George Head to Rigour.

“His extensive experience and deep industry insights will play a pivotal role in accelerating our business development efforts and furthering our mission to deliver unparalleled quality data and insights to our clients.”