Will all the best market research breakthroughs come from outside the industry?
NEWS31 May 2012
New business North America
US— Broadcaster Neuhoff Media has signed up to Rentrak’s StationView essentials tool to receive viewing data for local TV audiences.
The deal covers Neuhoff’s CBS-affiliate KMVT-TV in Twin Falls, Idaho.
Sign up for the latest news and opinion. You will be asked to create an account which also gives you free access to premium Impact content.
Daily Weekly Both
Collaborata brings crowd-funding to market research https://t.co/IuiS86wwn0 #mrx #marketresearch
Kantar Retail Virtual Reality appoints CEO https://t.co/HymINsMx9B #mrx #marketresearch
Lightspeed GMI expands services to Asia Pacific https://t.co/92E9yV7sHS #mrx #marketresearch
Qual Senior Insight Exec – communications agency
up to £38k
Qual Research Manager or Associate Director (FMCG and retail)
£34–£50k plus bonus and bens
Ad hoc consumer researcher (particularly concept, product and sensory research)
around £24–£32k plus bonus
Rentrak adds four local US TV stations to its client base
Omnicom’s Annalect names Meyer for US research role
RT @fairdata: The Countdown to #GDPR is on. @fairdata can help you be prepared. See our #TopTips on Data reform: https://t.co/y4g9A1bVLl #f…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON