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NEWS6 July 2012

M3 Global Research hires eRewards EVP as new president

North America People

US— Medical market research firm M3 Global Research has appointed former eRewards EVP and chief panel officer Bill Russi to be its president of market research, overseeing the US and European sales, marketing and operational teams.

The company says the move comes as it faces “increasing demand for worldwide quantitative and qualitative market research solutions and products for clients in healthcare and other vertical markets”.

Also joining the agency is David Deutsch, formerly of Kantar and IMS, who will be head of syndicated products.

Currently, M3 Global Research offers access to over two million verified doctors and other healthcare professionals, differentiated into more than 700 sub-specialties.