The company’s recently launched meetings and events offer is already represented in Asia, with clients across the region while the market has also been a strategic focus for Lumi’s market research (MR) division, which services a number of local and international clients in Asia and will use Hong Kong as a base for further MR activity in that region.

Lumi Mobile CEO Richard Taylor said: “This is an exciting move which means we are now represented in three key hubs: Europe, the US and Asia. Our knowledge of this latest market, gained from early regional success with both our research and M&E offers, gives us significant confidence in growing our new arm.”