NEWS5 September 2018
UK – Video insight platform LivingLens and online research provider BuzzBack have teamed up on video, image and audio analysis.
BuzzBack will use LivingLens’ capabilities to integrate video with its current projective and mobile techniques, adding consumer voice to its offer.
Carol Fitzgerald, chief executive at BuzzBack, said the partnership would bring greater efficiencies and agility to the agency’s innovation work for consumer and healthcare clients.
She added: "LivingLens is the ideal partner for us in our continual pursuit for innovative ways to engage consumers to better understand how they act, think and feel."
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