Lightspeed GMI named as Superbrands fieldwork partner
The overall selection process will continue to be overseen by The Centre for Brand Analysis, who will access Lightspeed GMI’s proprietary panels for the annual Consumer Superbrands, CoolBrands and Business Superbrands surveys.
Lightspeed GMI will also provide Superbrands UK and its members with access to its global online research panels.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments