NEWS8 January 2014
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US — JPMorgan Chase has announced that Kristin Lemkau has been appointed as its chief marketing officer.
Lemkau has been chief communications officer for Chase since 2010. In her new role, she will oversee brand strategy and advertising, sponsorships, market research and event marketing across the firm.
Gordon Smith, CEO of consumer & community banking, said: “Kristin has had leadership roles in both the JPMorgan and Chase businesses.
“She has a deep understanding of our brands and products, and strong relationships with the business CEOs and marketers across the firm. She’s an outstanding choice to be our CMO.”
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