NEWS13 August 2010

iPerceptions sees Q2 revenues rise and losses reduced

Financials North America

CANADA— Web analytics agency iPerceptions increased its revenue while cutting its losses during the second quarter of 2010.

Sales for the quarter were up 10% to C$1.25m, thanks to the “addition and renewal” of clients including General Motors USA, State-Farm, Mercedes-Benz USA and Yellow Pages.

Net loss, meanwhile, was down 39% to C$597,383 from C$981,600 in the second quarter of 2009 and gross margin as a percentage of revenue was 64% compared to 58% last year.

IPerceptions is headed by president and CEO Claude Guay (pictured).