NEWS1 October 2020

InSites Consulting drops Join the Dots brand name

M&A News UK

UK – Consumer insight agency Join the Dots has rebranded to Insites Consulting UK, following its acquisition in 2019.

Join the dots insites logo_crop

Founded in 1998, Join the Dots has staff in Manchester, New York and Singapore.

InSites Consulting bought the agency in July last year in a deal that created a combined company of 450 staff globally and a geographical presence in five continents.

The company has operated under the name Join the Dots | InSites Consulting since the acquisition.

Andy Cumming, managing director at InSites Consulting UK, said: “Our rebrand to InSites Consulting is an exciting step for our people and great news for our clients. We will continue to offer local, personalised servicing, whilst benefiting from global reach and scale.

“Our goal for InSites Consulting UK is to bring people and platforms together. We can now do this more efficiently thanks to our global consumer networks.”  

Quentin Ashby, formerly chief executive of Join the Dots and now head of people and culture at InSites Consulting, said: “Most businesses owe their success to like-minded people coming together to take the business forward. The coming together of Join the Dots and InSites Consulting is exactly that.”