Impact Research promotes Brainch to director

UK— Impact Research has promoted Michael Brainch to the role of senior associate director. He was previously a research manager.

Brainch helped launch the agency in 2010, when moving from Holden Pearmain with Darryl Swift. He has overall responsibility for the delivery of research programmes by the project team at Impact Research. The firm says it is promoting him because he “has been instrumental in developing Impact’s project team, standards and ethos.”

Other senior figures at Impact Research include Brainch’s former boss David Pearmain, who joined Impact Research as director of advanced methods in 2011, and former Holden Pearmain director Jamie Margerison, who is leading the company’s new Impact Healthcare division.

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