NEWS3 September 2012

IgnitionOne opens in Brazil

Latin America People

BRAZIL— Digital marketing and analytics technology firm IgnitionOne has appointed Edmardo Galli as managing director of its new office in Brazil.

Galli founded one of Brazil’s first digital agencies, 10’ Interactive, in 1996 and over the course of his career has served as a board member at SmartKids, a partner at private investment firm Galli Group Holdings and a singer with Brazilian bands Heroes of the Resistance and Hanoi-Hanoi.

IgnitionOne’s global CEO Will Margiloff said: “As digital marketing is blossoming in Brazil, there is a real opportunity to bypass the challenges to integration and simplification facing the U.S. and Europe. Brazil is a true hotbed of creativity and innovation, which makes expanding our presence there such an amazing fit.”  
The firm said that the new office is already operational and has a “large base of clients”