NEWS28 August 2015
UK — Digital marketing agency iCrossing has promoted Mark Iremonger as its new CEO in the UK replacing Paul Doleman.
Iremonger (pictured) joined the company three years ago as chief strategy officer and in his new role he will report to Nick Brien president of Hearst Magazines Marketing Services and global CEO of iCrossing and will be based in London.
Before joining iCrossing he was head of digital and planning at Proximity BBDO.
Brien said: “Our culture has always been grounded in performance, driven by data and technology and fuelled by strategy and ideas.Mark has played an invaluable role in harnessing these different skills to drive a competitive advantage for the agency.”
ICrossing has 17 offices around the world, and uses Hearst Corporation’s digital performance network, Core Audience, and the company’s 220 million global unique visitors.
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