NEWS9 October 2018

Henning named MRII executive director

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US – Jeffrey Henning has been appointed as executive director of the Market Research Institute International (MRII), effective 1st January 2019.

Henning, president of Researchscape International, has been a member of the MRII board of directors since January 2015. He co-founded Researchscape in 2012. Prior to that, he co-founded enterprise feedback firm Vovici in 2006 and web-survey software company Perseus Development Corporation in 1993.

He succeeds Reg Baker, who is retiring on 31st December.

Jon Last, immediate past president and search-committee chair, said: “Jeffrey Henning brings a broad understanding of current trends in the market research industry and the challenges they present to market research educators. MRII is fortunate to have an industry leader with such a wealth of experience help us with our important mission.”

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