Piacenza (pictured) is a former vice-president and head of industry analysis at Morning Consult, where she oversaw industry research and analysis.

In her new role, Piacenza will look to expand Gravity Research’s research and advisory services and deepen partnerships with clients.

Piacenza will report to Luke Hartig, president at Gravity Research, and work closely with Daniel Thomas, vice-president of research, and Kendall Seketa, vice-president of new products.

Hartig said: “Joanna is an exceptional talent. She has the creativity, commitment to research rigour, and proven track record to take Gravity Research to the next level.

“She has been a leading voice on the intersection of business, media, politics, and reputational risk, which will be an incredible asset to our work with clients who are navigating today’s most complex issues.”