German regulators give green light for Ipsos’ Infas acquisition

FRANCE/GERMANY – Ipsos’s acquisition of German market research agency Infas has been cleared by German authorities, with the deal expected to be completed later this month.

Chess

Ipsos launched voluntary public takeover offer in August 2024 for Infas Holding AG for €61.2m, subject to regulatory approval.

Following the completion of the deal, Ipsos will operate in Germany under the name Ipsos Infas, covering 800 employees and six locations across the country.

Ben Page, chief executive at Ipsos, said: “With this strategic move, we continue to reinforce our pivotal position in public sector and government research, with four acquisitions in this space since 2023.

“Ipsos infas will bring our German clients global reach and local expertise across both public and private sectors.”

Dr Christoph Preuß, chief executive officer at Ipsos Germany, added: “This transaction reflects Ipsos’ commitment to helping its clients understand German society’s evolutions.

“We look forward to welcoming the talented teams of Infas as our ambition is to become together one of the leading players in market, opinion and social research in the country.”

Menno Smid, chief executive at Infas-Holding AG, stated: “Through the combination with Ipsos, we are delighted that we will find an environment in which Infas’ special expertise for challenging and complex studies in social research and the associated high-quality standards are understood and valued – to the benefit of our clients, employees and panellists.

“Being part of Ipsos and benefiting from the associated synergies will also enable us to further develop our methodological expertise and build on these strengths at an international level.”

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments

Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts