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NEWS24 October 2016

Forrester and MaritzCX announce customer experience partnership

News UK

UK — MaritzCX and Forrester have partnered to provide Forrester’s customer experience index surveys within the MaritzCX platform.

The partnership will give MaritzCX customers access to pre-built survey templates across 17 industries.

Once a survey is active, data will be sent to Forrester to calculate the proprietary CX Index score for individuals who complete the survey. Data from the survey can then be used for all product features within the MaritzCX platform, or exported. Scores can also be compared to industry benchmarks by subscribing to Forrester’s benchmark study.

“We understand the importance of providing immediate time to value for customers, and Forrester’s CX Index is yet another way customer experience practitioners and business leaders can quickly develop results within their CX programme,” said Justin Thompson, vice president of product strategy for MaritzCX (pictured).

Forrester is a well-known thought leader in the CX industry, and their CX Index survey templates provide a credible framework to garner insightful results, which are trusted by companies around the globe.”

@RESEARCH LIVE

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