Former TNS and Toluna exec joins Prudential Group Insurance

US— Prudential Group Insurance, part of Prudential Financial, has hired former TNS executive vice president William Guerin as senior vice president of the newly combined sales, marketing and strategy planning group.

Guerin (pictured) comes to Prudential following a spell with Toluna as head of sales for North America. Earlier in his career he worked as a partner at Cambiar, executive vice president for client solutions at TNS, SVP of sales at Total Research, SVP of sales at Harris Interactive and director of sales at PPL.

At Prudential he will be responsible for leading a sales and marketing strategy that “meets the evolving needs of clients and emerging opportunities” in the group insurance market.

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