Former Harris exec named COO at The Modellers

US— Research and analytics agency The Modellers has hired Mark Wirthlin as its new president and chief operating officer.

Wirthlin has spent the last 25 years working in marketing and strategic research, and has had spells at Wirthlin Worldwide and Harris Interactive. During that time he worked with high-profile clients including Intel, Proctor & Gamble, Microsoft and Yahoo.

Jeff Brazell, The Modellers’ founder and CEO, said: “We’re extremely pleased to have Mark on board. I believe his energy and enthusiasm along with his extensive work in research, consulting, business development and operations will allow him to play a critical role in driving our continued growth and expansion.”

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