NEWS20 March 2015

FocusVision buys Research Reporter

M&A News North America

US — Research tech company FocusVision has continued with its acquisition spree and bought Insight Marketing Systems, the company behind research management tech platform Research Reporter.

The news follows FocusVision’s other recent purchases quant tech firm Decipher and qual tech firm Revelation.

Research Reporter’s technology helps users manage research projects and the resources used to create them as well as viewing and searching archived and new projects.

Eric Grosgogeat, president & CEO of FocusVision (pictured) said: “In speaking with many researchers on both the client and agency sides, one of the biggest frustrations we hear is the increasing complexity and sometimes inefficiency in the research process. Research Reporter clients are able to overcome many project work-flow obstacles and better see the status of resources.”