NEWS4 October 2021
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UK – Newcastle-based insight agency Explain Market Research has appointed Kirsty Lang as associate director.
Lang (pictured, right) previously spent 14 years as research associate at Newcastle University before moving to commercial research as head of research at MMC Research and Marketing.
Explain Market Research announced at the startof 2020 that it had gone through a management buyout.
As part of the management team, Lang will focus on strategic insight for the company’s clients, which include the Ministry of Defence.
Kim Davis, managing director, Explain Market Research (pictured, left), said: “Kirsty is an incredibly knowledgeable and skilled researcher and has a vast amount of experience in account management and delivering complex projects.
“Kirsty’s appointment is testament to the hard work of the team over the last 20 months to enable the company to grow.”
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