NEWS14 February 2011

Ex-O2 insight man takes up Harris qual role

People UK

UK— Harris Interactive has appointed Steve Reiman as head of qualitative research, responsible for overseeing the development of new qual-related products and services.

Reiman joins from the clientside – he was previously insight manager at mobile phone and broadband provider O2. Before that he spent 10 years with HPI Research as a partner in the firm’s qual unit.

His appointment is the first senior hire since Harris announced a restructure of its UK operations last month, and the firm said that Reiman’s arrival signals Harris’ “commitment to firmly establish innovation” at the heart of its business.

Joint CEOs Nathalie Perrio-Combeaux and Patrick Van Bloeme said: “We are delighted to welcome Steve to Harris Interactive. His wealth of of expertise will accelerate the continued development of innovative qualitative solutions to excite and inspire our clients.”